News & Press: InSider

10 Questions with Markus Weinmann

Tuesday, March 24, 2015  

This month, we are pleased to share our interview with Markus Weinmann, Hilti Chair of Business Process Management at University of Liechtenstein. 


 Q: What is your most rewarding service activity? And why?

A: I think reviewing is quite important. I’m always happy to get high quality reviews, so I also invest as much time as possible into reviewing the work of others.

Q: What's one trend that you are excited about?

A: I’m excited about the field of behavioral economics, with all those biases that influence—often continuously—our choices. It's interesting how these choices can be presented to nudge people to a certain direction. For example, the status quo bias explains why people stick to default settings on websites. As decision making and choices are relevant in the design of IS, applying and testing these concepts in IS contexts can help us understand how people make choices in online environments.  

Q: Currently, what is your favorite class to teach? And why?

A: I enjoy teaching several courses, but my current favorite is systems modeling. Teaching students how to design websites and other forms of virtual environments is of particular practical relevance. 

Q: What is your favorite saying or quote?

A:  “It's a wonderful thing to be optimistic. It keeps you healthy and it keeps you resilient.” - Daniel Kahneman

Q: What's one habit that makes you more productive at work?

A: I write everything down as soon as it pops up in my mind. Hence, cognitive resources aren’t wasted by keeping things in my head. Also, my notes and to-dos are accessible from various devices (smartphone, tablet, laptop etc.).

Q: If you were to do it all over again, what would you have done differently?

A: Since my academic career is just about to start, there’s not much to do differently yet. I think it’s important to have good mentors and experienced colleagues at your side right from the start.

Q: Who has influenced your career?

A: Several people have been a tremendous influence, in particular family and friends. Among them Christoph Schneider from CityU Hong Kong, with whom I’m working for several years; Susanne Robra-Bissantz, who was my supervisor when I was a doctoral student; and further, Martin Hibbeln, Jeff J. Jenkins, and Joe S. Valacich (with whom—besides Christoph—I’m working on recent research projects). Finally, there is Jan vom Brocke, who gave me the opportunity to work on his team at the University of Liechtenstein. 

Q: What is your favorite memory at an AIS event (ICIS/AMCIS) or affiliated conference (ECIS/PACIS/etc.)?

A: At AMCIS 2012 in Seattle, Joe S. Valacich invited me to Paul Allen’s private lounge in the EMP museum. Quite a fancy place.

Q: What is something very few people know about you?

A: I have a private pilot license. 

Q: Who would you like to see answer these questions next? And what would you like to see her/his thoughts on?  

I’d like to see Joe S. Valacich and his thoughts on cyber security.

Prepared by the AIS Membership Subcommittee on Doctoral Studies

Ryan Wright, University of Massachusetts
Geoffrey Dick, Georgia Southern University
Arturo Castellanos, Florida International University

For questions about this series or suggestions of who you would like to see interviewed, please contact Ryan Wright (

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